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Pricing Psychology Strategies
Pricing Psychology Strategies
Web Site Description : Intelligence you can use TODAY - to increase profits How to change your price by a couple of pennies - and get 10-20% MORE ORDERS! Raise prices - and get MORE ORDERS! Pricing isn't all logic. People also buy at one price and not at another for psychological reasons - many of which they don't understand. Yet these psychology-based choices have been documented by pricing strategy experts in tests of hundreds of millions of consumers. Here's how pricing psychology can work for you. Author Marlene Jensen is a pricing strategy and new business expert. The consulting company she launched years ago, (see PricingStrategyAssoc.com), has helped some very big companies, such as American Express, AARP and Playboy, as well a number of small and medium-sized entrepreneurs. She has personally conducted almost 100 tests of pricing strategies -- as well as idea tests -- for her clients. Dr. Jensen has also performed dozens of pricing strategy tests for he... Read more Related Downloads : Relevant Categories : |
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